The Museum Director, Ted Hesselbom, has often been criticised for his management style and choice of themes (the latest example was when he placed Galliano, Boss and Hillfiger in a Hall of Shame). Yet, under his leadership, Röhsska has managed to shake off a lot of dust and indifference. For example, the Spring 2011 exhibition, Cocktail, is yet another example of the museum's growing focus on fashion, showcasing ball gowns, accessories and jewellery from leading fashion houses and designers.
When Hesselbom was appointed a Gothenburg Ambassador in 2008, part of the reason was that he had succeeded in bringing together values traditionally seen as commercial, with our cultural heritage. Röhsska has opened its doors to partnerships that not everyone appreciates. There has been talk of inappropriate advertising, product placement and the promotion of brands by a public institution. Are they right or wrong? Judge for yourself. Whatever the truth, Röhsska is full of life.
This article comes from the publication West Side Stories
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