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Things to do
West Sweden offers lots of fun experiences for everyone, whether you come here on your own, with a partner, with children or in a larger group.
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Eat & drink
Discover the cuisine of West Sweden - first-class shellfish, superb ingredients and exquisite flavours - the choice is yours!
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Stay
West Sweden has plenty of great places to stay, from luxury hotels to campsites, from tree houses to youth hostels.
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Meeting & Conference
To chose West Sweden as a destination for your next business meeting means more than a well-equipped conference room.
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Cultural experiences in West Sweden
Culture in Gothenburg
Learn more about Gothenburg’s broad range of cultural offerings, with events, inspiration, fascinating encounters and activities.
Your guide to design in West Sweden
Swedish design is largely characterised by clean lines and functionality, which have inspired many of West Sweden's most celebrated designers and architects. That is not the whole story, however. When you look a little closer, there are clear influences from the golden cornfields on the plains, the intense blue of the coast and the magic of the wilderness. It is unmistakeably Swedish design, but with a touch of West Sweden added.
Lidköping – for lovers of porcelain and architecture
Swedish design is famous for clean lines, often with inspiration from nature. A perfect example of this is ‘Naturum Victoriahuset’, a building next to Läckö Castle and the south shore of Lake Vänern, and not far from Lidköping.
Borås – world leader in innovative design and street art
In the town of Borås, creativity flows like never before. Streets and squares have been transformed into enormous outdoor galleries that inject art into the daily lives of the local residents.
Emma von Brömssen
In 2016 she was named Rising Star of the Year at the Elle Decoration Awards, and her wallpaper patterns and porcelain collections have made the news in Sweden and abroad. Gothenburg local Emma von Brömssen simply goes from strength to strength.
Design and art tour
Are you interested in design, art and architecture? Check out “Design and art tour in Gothenburg and West Sweden”, with tips for design shopping, iconic buildings, unusual and noteworthy sites, and much more.
A unique stay
Bohuslän coast has a great wilderness areas for its deserted beaches and a stunningly beautiful archipelago of 8,000 islands. One of them is the scenic island of Orust, where couple Johan Buskqvist from Sweden and Marcel van der Eng, from Holland, run waterfront boutique B&B Lådfabriken.
Textile town Borås
Visit the Textile Museum of Sweden – winner of the museum exhibit of the year, exhibits, outlets, Fashion Gallery and much more, in Scandinavia’s fashion capital - Borås.
Meet the Locals
Enjoy a taco fiesta in Gotenburg, stay the night in the archipelago or share a ride to Nordens Ark. It is easier than you think to get close to the daily life in West Sweden. Here you can meet locals eager to share everything from their favorite hiking trails to cooking skills.
